Teodelina is a city located south of Santa Fe, known for striking the right balance between potential and tranquility.
At Mem Branding we built the city’s identity and generated the visual and communicational language of the brand. Teodelina’s brand focuses on three core values: Warmth, Containment and Nature. Using these concepts, we built the logo, the color palette and the way the city communicates.
At the same time, the nickname “Teode” was coined to refer to it, becoming close and containing.